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Getting reminded to be safe isn’t really fun. So to deliver important messages from the National Highway and Traffic Safety Administration (NHTSA), we developed a series of CollegeHumor shorts to make an impact without being preachy. These reminded our fans to buckle up during the key summer road trip season, and also pointed out that getting behind the wheel when impaired is both dumb and dangerous.

Results
7.3 MM Views / 25:1 Like to Dislike ratio

Honest Road Trip | CH Shorts

Associate Creative Director: Mike Bartlett
Writer: Luke Field

Yes, You're Too Stoned to Drive

Associate Creative Director: Mike Bartlett
Writer: Janie Stolar

'Twas The Night Santa Got High

Associate Creative Director: Mike Bartlett
Writer: Luke Field

Manager, Branded Content: Mike Bartlett
Writer: Luke Field